Why is there so much telemarketing going on these days? Because it is effective! However there is a new trend that has emerged. Today people are being inundated with robots calling them. It is very aggravating to be interrupted by such phone calls. It is a nuisance. This impersonal approach is backfiring.
It is better to have a nice visit over the phone that is friendly and personable, someone who can answer questions and carry on a conversation. Now days a live person still works best. This is a situation where “old school” succeeds more than the new fad in the market.